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E-learning Curve Blog is Michael Hanley's elearning blog about skills, knowledge, and organizational development using web-based training and technology in education

The Mobile Segment of the Learning Marketspace – new report

July 23rd, 2008 · 1 Comment
content delivery · definition of e-learning · definition of learning · learning channel · m-learning




A few months ago, I received an e-mail from a correspondent about my view on opinion might be on

mobile learning (m-learning) and mobile device adoption as an e-learning delivery mechanism in the future (video lectures, e-book reading, short message texting).

With the emergence of so-called ’smart’ mobile devices including the BlackBerry and the iPhone, the potential to deliver learning content via this channel provides some tantalizing opportunities for learning professionals to enable learners access information on-demand – and for the first time – On-the-Go.

Now read on…

I’ve been reviewing some of the literature on this topic 360-MobileCover2008_130over the last number of weeks, but before I elaborate on my conclusions, The E-Learning Guild in their usual timely fashion have released their latest 360 Report on the topic. In the report, Steven Wexler et al (in a potentially contentious move) define Mobile Learning as:

Any activity that allows individuals to be more productive when consuming, interacting with, or creating information, mediated through a compact digital portable device that the individual carries on a regular basis, has reliable connectivity, and fits in a pocket or purse.

(p.13)

My initial reaction to this definition is that it omits any reference to the acquisition of new skills, knowledge, or expertise via this learning channel. In my view this is a key aspect of any definition of e-learning; I elaborated on the topic in a series of blog posts at the beginning of 2008 (you can find out more by clicking here) when I endorsed Don Morrison’s definition of e-learning (including its subset m-learning) as:

The continuous assimilation of knowledge and skills by adults stimulated by synchronous and asynchronous learning events – and sometimes Knowledge management outputs – which are authored, delivered engaged with, supported and administered using internet technologies.

(2004, p.4)

As I said at the time, I’m open to debate on this definition, but I’ve still to find a more comprehensive definition of the discipline than the description as elucidated by Mr. Morrison.

But I digress.

The key findings of the E-Learning Guild research include:

  • About 20% of E-Learning Guild members use podcasts “sometimes or often”
  • 17% use m-Learning “sometimes or often” in their organizations.
  • Members with seven or more year’s experience in e-Learning use Podcasts one third more frequently and m-Learning 26% more often than members with six or fewer year’s experience.
  • Asia Pacific leads all geographic regions in m-Learning adoption, with 21% of members using Mobile Learning sometimes or often. Canada lags with nearly 11%.
  • 37.5% of Guild members completing the Mobile Learning survey indicate they plan to do more m-Learning in the next year.
  • Blackberry is the most popular development platform with about 47% of Guild members that plan to implement m-Learning targeting Blackberry devices. Windows Mobile is next with 27%, followed by the iPhone with 15%.
  • Over 80% of Guild members that have implemented m-Learning have seen improvement in learner/user access and availability.
  • Nearly 60% of Guild members that have implemented m-Learning have seen improved user performance.

More…

________________

References:

Morrison, D. (2004) E-Learning Strategies: how to get implementation and delivery right first time, Chichester: John Wiley & Sons, Ltd.

Wexler, S. Brown, J. Metcalf, D. Rogers, D. and Wagner, E. (2008) MOBILE LEARNING What it is, why it matters, and how to incorporate it into your learning strategy. [Internet] Available from: http://www.elearningguild.com (Subscription required) [Accessed 21 July 2008]

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1 response so far ↓

  • 1    User links about "mlearning" on iLinkShare // Feb 23, 2009 at 10:33 am

    [...] Education Goes Mobile and Exceeds 70,000 Registered Users>> saved by mvboronowski 27 days ago5 votesThe Mobile Segment of the Learning Marketspace – new report>> saved by cpxxpc 38 days ago5 votesiPhone 3G and e-learning?>> saved by Imaxination80 52 days ago6 [...]

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